Market Analytics

Anchoring market analytics to your business strategies

Without a strategy anchor businesses often allocate budgets based on previous year's budget or on what business line or product fared well in recent times. Market analytics is often regarded as a concrete anchor for any business's overarching strategy.

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Using market analytics to drive superior growth for your business

How anchoring to market analytics drive robust strategies for your business growth?

Market analytics is gaining impetus to support businesses in the current pretext with the promise of improved precision & performance through different levers. Through our market analytics services we put in place following value for your organisation.

  • 3D full circle customer view
    • Through our market analytics service we try and evolve with a three dimension full circle customer view of your business which includes both structured & unstructured data covering products, consumers, and their respective behaviour.
  • Designing a market analytics based roadmap to align analytic strategies
    • A market analytic roadmap is all about charting a plan inline with your business goals and then sequence the build out of market analytics capabilities to improve your business's end use case
  • Building capabilities for self learning ecosystem
    • Through integration of data discovery & analysis insights delivery and critical capability examination we try and develop a self learning ecosystem which is critical for organisations to drive growth and go beyond
Learn how eninrac works

Learn how we bring market analytics to life

Irrespective of where we meet our clients in their journey our intent is to introduce the importance of right information to design strategy, build transformations and be future ready. This is done through a graded approach as indicated below

  • Identifying sources of value
    • To align the market analytics as per your organisation's long term objectives we uncover the information sources of value which would help develop an ecosystem
  • Building a data ecosystem with modelling insights
    • To external & internal facets of an organisation it is important to have a data ecosystem which can analyse changes in market dynamics and model the insights for quick turn around of your business
  • Turning insights into actions
    • Our market analytics capability re-designs processes aligned on actionable insights fostered through market models in order to achieve quick roll out and monitor the change management

Creating a market analytics system to support continuous learning for your business

If you are not familiar yet with our market analytics service benefits, here's an overview:


Identify market data sources of new business value

Every market analytics project starts with analytics driven opportunity identification which can augur both revenue & performance improvements for your business.


Expanding market data ecosystem both internal & external to the organisation

We partner our clients to build better dashboards which are seamless and can absorb internal & external data to fuel valuable market insights for business growth.


Manage adaptation & optimise organisation

Market analytics can be used consistently for any business and we ensure that right data governance strategies are in place to foster trust in the quality of data which eventually leads to actionable insights

More market research, advisory & consulting services to discover

At Eninrac, we offer a wide range of market research, advisory & consulting solutions, from Business Intelligence to Benchmarking services. We put ‘search’ in research to help expand your business with ease. Discover all the possibilities now.


Advisory & Consulting Services

Eninrac advisory & consulting services identify and qualify all opportunities offered by market discontinuities. Whether you are looking to maximize operational efficiency or invest in business growth, our experts can guide you through the process.

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Strategy & Innovation

Through eninrac's strategy & innovation services your business shall develop an approach that's thorough, action oriented & in semblance with debate and ambiguity.

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Transformation & Sustainability

For any successful transformation it is important to promote productive behaviour and skills which energise organisation's work force in a manner to achieve sustained results.

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Training & Pro-Bono Services

We support our pro-bono clients in exactly the same manner as we do for our standard clients offering full length and breadth of our services. Further, we don't only endeavour to train but provide an environment where people at businesses can learn, adapt, think & apply.

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